Writer | Editor | Storyteller
A little bit about me: Twin Cities (Minneapolis and St. Paul)-based freelance contract marketing communications and content writer. 25+ years of experience with global companies specializing in strategic employee and customer communications, executive communications, employee engagement, digital marketing and blogs, social media marketing, marketing communications, media relations, crisis communications, corporate social responsibility, technical writing, grant and proposal writing, book reviews, brand reputation management and more.
I would love the opportunity to work with you on any of your content and editorial needs. See below for several writing and communication plan/resource samples in my portfolio as well as my media kit .
Innovative Marketing Consultants (This is one of my freelance clients where I wrote or edited much of the website content.)
Uponor Innovations website (I provided strategic direction on content, look and feel; wrote/edited copy.)
kmfiswriting.com, travel and lifestyle blog (I created the design, strategic direction, content, images, etc.)
Recent related training
SEO Bloggers Bootcamp: How to master SEO with an easy-to-follow roadmap to dramatically increase your blog / website traffic and maximize exposure in Google searches (Google Analytics, Google Search Console, SEMRush).
Google Analytics for Marketers: How to make better data-driven marketing decisions in less time without the guesswork.
Here are a few of the press releases I’ve written/edited over the years.
A company overview brochure used for employee recruitment and onboarding: I provided the strategic direction on content, images, design, objective and execution.
Sample project briefs – communication tool
Here are a few project brief samples, a communication tool/resource I use to ensure everyone is in agreement and stay on course with the project details (helps avoid scope creep). Additional examples available upon request.
Sample communication plans
Here are two sample communication plans. Additional examples available upon request.
My media kit provides a background on my experience and contracted / freelance services I offer as well as a rate sheet for all creative and virtual assistant / administrative deliverables.
I created the social media program, policies and training at Uponor (beginning in 2008-2009), and also managed the content strategy, messaging and execution for many years.
When Uponor grew and created a digital marketing team, I trained the team members and passed responsibilities over to them. However, I remained as a consultant and created social media content for strategic initiatives. I also attended the annual Social Media Marketing World Conference for several years to learn from the leading digital marketers.
You can refer to my travel and lifestyle blog social media accounts for some insight on my social media content.
Advanced Reader Copies (ARCs) book reviews
In exchange for honest book reviews, public relations and media agencies send me complimentary advanced reader copies (ARCs) to read before they are published. Although it is not expected, the editor in me will also highlight any typos or content errors.
- Book review: 5* for Eat, Live, Thrive Diet – A lifestyle plan to rev up your midlife metabolism by Danna Demetre and Robyn Thomson
- Book review: 5* for Hippie Cult Leader – The last words of Charles Manson by James Buddy Day
- Book review: 5* for The Boys Who Woke Up Early by A.D. Hopkins
- Book review: 4* for Lost and Found in Spain – Tales of an Ambassador’s Wife by Susan Lewis Solomont
- Book review: 4* for Silent Lee and the Adventure of the Side Door Key by Alex Hiam
- Book review: 4* for The Legacy Letters by Carew Papritz
For insight into my capabilities, please view and download my resume.
Check out some of my project highlights and B2B content management and marketing communications / technical writing capabilities.
For insight into the skillset I could bring to your team or project, please see what my former colleagues have to say about me.
Need more info? Please feel free to contact me via the button below.
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